Whether training others or delivering client projects, OpenQuestions is all about context-rich and deeply human approaches to research and analysis – it’s at the very core of what we do.
Expect; collaboration; curiosity; creativity; empathy and in-depth analysis.
Coaching, training and capacity building in qualitative research methods
Joe Bonnell established OpenQuestions to help people become better, more confident qualitative researchers. The OpenQuestions approach involves a unique combination of in-person, hands-on training, coaching and mentoring on live projects.
This means that researchers gain skills and confidence, and learn to bring their own ideas, knowledge and analytical thinking to every stage of the projects they work on; design; facilitation and analysis. We believe this is vital to good research.
Our approach means that clients get better insights from well-designed, analytical research projects, and highly engaged research teams.
Person-centred, context-rich ethnography and qualitative research
In addition to training others, OpenQuestions designs and runs bespoke, innovative and insightful qualitative research projects tailored to clients’ needs and budgets.
In the tradition of great qualitative research, bricolage is central to the OpenQuestions approach. We draw on and tailor a wide range of techniques to create unique approaches for each brief. Informed by principles of visual anthropology and over 20 years’ of research experience, we incorporate documentary photography and ethnographic filmmaking, observation and participatory methods into our work, alongside focus groups, interviews and online and remote ethnography approaches. See here for a selection of our visual work
OpenQuestions has worked with major brands, international development organisations, UK government departments, media agencies and UK-based charities. We draw on this rich and diverse experience to help clients learn more about the people and issues that matter to them.